ALG45650 Allegra Mail Chimp Web Ad

Mail Chimp

Mail Chimp

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ALG43704 Allegra Brand Builder

Brand Builder

Brand Builder

Propel your business forward with Allegra's Brand Builder

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Read Allegra’s Marketing Insider

Read Allegra’s Marketing Insider

ALG46007 Allegra Customer Click Web Ad

CustomerCLICK

CustomerCLICK

Profile your customers to find more like them.

ALG46840 Allegra Web Micro

Micro Mobile Web Pages

Micro Mobile Web Pages

A variety of features with one tap.

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Our capabilities

Our capabilities

Your single source for strategic communications with measurable results.

Allegra: Business printing services and marketing strategies that deliver results.

Imagine having high-quality marketing materials developed and produced by top creative experts, then using the latest printing and mailing technologies to deliver your message – all in one place!

Our small business marketing pros can help you develop cost-effective print communications and marketing programs that take full advantage of our in-house Graphic Design, advanced Printing Solutions and Direct Mailing Services. They’ll guide you every step of the way and help you develop creative marketing strategies that meet your goals in the most targeted and practical ways – helping you determine the right channels for marketing your business.

When you talk to us you’ll quickly see why a single, full-service marketing and printing resource makes sense for businesses looking to grow. We’re locally-owned and operated, proudly serving Hamilton, Burlington, Stoney Creek and surrounding area businesses for over 15 years.



Our GREEN approach

While considering the environment, choose print. The paper industry plants more trees than it harvests. Today there are 25% more trees in the developed world than in 1900. Paper is biodegradable, renewable and sustainable. Growing and harvesting trees provides jobs while forestry plantations provide clean air, clean water, wildlife habitat and carbon storage. A decline in the demand for paper products risks a decline in sustainably managed re-growth forests.
USE PRINT! It is tangible - it is effective in getting your message across and when recycled, it will come back to us as new paper or board.

Want answers? Ask the right questions.

Your customers or members form a range of opinions and perceptions about your products, services, pricing and more. It used to be they told a friend or a couple of associates when they were unhappy. Now, they can instantly tell thousands (even millions), thanks to the Internet.

Customer surveys can help you uncover valuable information about perceptions and attitudes. Surveys can help you to:
Allegra Marketing Services

  • Preserve recurring revenue
  • Identify process breakdowns
  • Respond to dissatisfied customers
  • Detect competitive strengths and weaknesses
  • Pinpoint opportunities for product/service expansion
  • Set customer-focused goals based on firsthand feedback
  • Document customer testimonials

TYPES OF SURVEYS

Asking the right questions and in the right format will yield the type of information you need to mend a challenged relationship or identify new sales opportunities.

There are two primary types of surveys:

open- and closed-ended. Open-ended surveys are typically used when the respondent’s own words are wanted or when the surveyor doesn’t know all of the possible answers in advance. A closed-ended survey is used when you want to rank responses or when a statistical analysis is needed.
Here are a few of the most common question formats:

  • Likert-scale (Attitudes) – Respondents are asked to indicate how closely their attitudes match the question or statement on a rating scale (“Strongly disagree” at one end of the scale; “strongly agree” at the other end)
  • Multiple choice – Used when you want respondents to pick the best answer or answers from among a finite number of answers
  • Ordinal – Helps to rate features in relation to others (“Rank from 1 to 5 your favorite XYZ…”)
  • Categorical – Best when the answers are categories and each respondent must fall into exactly one of them (gender of a respondent)
  • Numerical – Useful when you want to collect real numbers (age, time frame, etc.)
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