ALG54217 Marketing Insider - page 6

04
Make a
BIG IMPACT
with
signs, banners and displays
New Customers Welcome
Nearly 8 in 10 (76%) people say they’ve gone into a
store they’ve never visited before because its signs or
banners caught their interest.
Turn the Page! Signage Outworks
Newspapers
The value of onsite signage is equal to 24 full-page
newspaper ads every year.
VALUE
say they believe your signage and banners reflect
the quality of your products or services.
Leading the Charge
Almost 7 in 10 consumers (68%) have bought a product or
service because a sign or banner caught their eye.
Make yours a banner year!
Installing a new sign or banner can increase your
business by as much as nearly 16%.
76%
68%
Simple Yet Strong Sells
Top 3 sign characteristics that attract
the most customers:
Readability Creativity Bright Colors
SIGN
1,2,3,4,5 7,8,9,10,11,12,13,14,15,...16
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